Our ambassadors

Performance isn't just a word: it's our daily driving force. That's why we've chosen to surround ourselves with athletes who share our values ​​and vision. Exceptional personalities who transform every training session into a challenge and every competition into a platform for expression. Day after day, they test their limits, inspire their community, and prove that discipline and passion can go far.

This Hall of Fame is our way of honoring them—and introducing you to them one by one. By learning about their journey, you'll enter the beating heart of #YAMFAMILY.

Nassourdine Imavov

Nicknamed “The Sniper” , Nassourdine Imavov is much more than a UFC fighter: he is an example of rigor and determination.
With an impressive record in the octagon, he perfectly embodies the values ​​that are dear to us: discipline, high standards and authenticity.

What inspires us about Nassourdine is not only his talent, but also his philosophy: work in silence, let the results speak and never cheat on yourself.
This partnership goes far beyond simple sponsorship: it represents a concrete commitment to its side and the pride of contributing to its victories today and tomorrow.

For his preparations, we have designed a “Strength & Endurance” Pack , designed to meet the needs of an athlete of this level: recovery, energy and performance.
This pack is not just a selection of products: it is a concentrate of our know-how, designed to support a champion in his greatest challenges.

Discover the Nassourdine Imavov Pack and get involved in the preparation of a champion.

Discover the pack

“With YAM, I know that what I put into my body is up to my standards.”

Romain Basso

A state-certified coach, Romain Basso has one goal: to become better every day.
In three years, he went from 48 kg to 73 kg — an impressive transformation that proves that consistency and passion transform everything.

We have wanted to work together for a long time.
Romain, we have the same desire: for this partnership to be meaningful and to reflect our shared values.
We took the time necessary to make it a true signature, a symbol of a shared vision of sport and performance.

Romain perfectly embodies our philosophy: progressing step by step, with consistency, patience and passion.

To go further, we have created a Muscle Gain Pack with him, bringing together his essentials for healthy and sustainable progress.

The pack is coming to the site very soon, stay tuned!

"I am proof that with consistency and the right products, anything is possible."

Axel Sola

A recent arrival in the UFC, he embodies the perfect balance of determination and fighting intelligence. With an already solid track record and a career on the rise, he moves forward with unwavering rigor and a clear vision: to build a sustainable, healthy, and inspiring path.

Axel is the warrior in the ring and the artist-teacher in life. Passionate about the piano and teaching, he combines power and sensitivity, performance and teaching.
This duality makes him unique, deeply human, and incredibly inspiring. At YAM, we love him because he shares the same mindset as Christophe: curiosity, a love of science, and a desire to share his knowledge.

“I like to understand what I do, why I do it, and with YAM I know that every product makes sense.”

Stay tuned: the rest of this collaboration will surprise you...

This partnership goes far beyond sport: with Axel, we co-create educational content to help everyone better understand performance and health. Ambitious and determined, he uncompromisingly strives to reach the highest peaks—and we're proud to be writing this story with him. And this is just the beginning: we're already working on new joint projects in the field of supplements.

Pierre Lesueur

Pierre Lesueur is our long-time ambassador and one of the first to believe in YAM. Based in Canada, this former bodybuilder and renowned coach embodies rigor and passion, sharing his expertise in training and nutrition with a loyal community every day.

Our relationship with Pierre is more than a partnership: it is a friendship built on trust and mutual respect.

And the story continues: we are working together on an Extreme Dry Pack , designed for bodybuilding enthusiasts and fitness professionals looking for perfect muscle definition.

Stay connected: this pack by Pierre Lesueur will redefine your dry preparation.

“Being a YAM ambassador means sharing a common vision: that of rigor, authenticity and the pleasure of helping others progress.”