What are women's favorite food supplements?

A priori, the food supplements offered by various brands are intended to participate in all of the nutritional needs of athletes and sedentary people. This is precisely the purpose of these food products: to supplement the diet of athletes and sedentary people. While bodybuilders may take them more than others, sedentary people are often looking for a good multivitamin or supplement related to their health and well-being. In fact, these are generally common points shared by both sexes. Nutrients are the same for everyone, but the metabolism and hormonal systems of men and women are naturally different. However, the food supplement market today tends to stand out when it comes to women, who are looking for supplements more specific to their physical or aesthetic condition than for men.

What do men and women have in common when it comes to dietary supplements?

When it comes to bodybuilding or fitness, women will tend to select food supplements quite similar compared to men. Protein powders, preparations to take before training or even after, the products consumed change very little. It should be added that recently, some brands have developed supplements specifically dedicated to women in terms of their formulations and objectives. However, these brands are quite few in number for the moment. They currently offer a limited selection of specific nutritional supplements. Generally speaking, health products related to well-being or aesthetics are more often consumed by women than by men.

According to several surveys, women prefer to be offered fairly versatile multivitamin wellness formulas, particularly for energy, fitness, and health. Aesthetic issues often come to the forefront in terms of needs or purchases. This is how skincare food supplements (collagen, Hyaluronic acid, Co Q10, etc.), slimming (L-Carnitine, appetite suppressant, etc.) or effectively combating cellulite are often cited first by women. The vitality of nails and hair also come in the top positions quite frequently. Naturally, women have other priorities than men when it comes to their health, the aesthetics of their body and their well-being.

Female athletes take protein powder for fitness reasons more than men

Protein powders also have a good reputation among women, but the issues of taste, flavor, and their connection to fitness and weight loss are more important to them than the muscle-building aspect. Indeed, protein powder supplements are also popular, partly for maintaining muscle tone and partly for the slimming and appetite-suppressing properties of protein in general. Overall, slimming and low-calorie preparations based on protein powder are also the most commonly consumed by women. These meal replacements are often successful for their practicality and calorie-controlled nature. The beverage sector is no exception. Let's just say that women often have a preference for refreshing drinks with a pleasant but not overpowering taste. Conversely, men attach less importance to taste because their primary focus is on athletic performance.

Dietary supplements that meet a specific objective are more often consumed by women

Women are also looking for specific nutritional supplements. These include folic acid (folates) during pregnancy, or supplements to combat the effects of menopause, to combat fatigue without necessarily resorting to dietary supplements too rich in stimulants. Active women are those who tend to consume the most anti-stress products while favoring natural, organic products without added excipients or colorants. Generally, the most health-conscious women tend to consider their dietary supplements in much the same way as they do their cosmetic products. They must be effective, adapted to their nutritional needs, and easily accessible. We believe that there is a real specificity among women when it comes to nutritional supplements. However, a healthy diet, significant physical activity, and a keen awareness of their bodies against premature aging are common points shared by women as much as by men.

Plant extracts also have a good reputation with the female public. Some plants have a gender specificity, such as Dong quai (a plant similar to Ginseng) or Chasteberry . The fact remains that the choice in terms of health, slimming and well-being supplements is particularly wide and sufficient to meet all the expectations of women wishing to use the food supplement best suited to their needs. At YAM Nutrition, we have also chosen to develop nutraceuticals and nutracosmetics that meet the specific demands of women. Thus, Lipolys is a formula specially developed against the aesthetic problems of cellulite while Skin Nutritive helps meet the nutritional needs of the skin with collagen,hyaluronic acid and vitamin C.

Clearly, women deserve to be offered dietary supplements that meet their needs, just as we do for men, even if the objectives are different.

YAM Nutrition